How We Collect Your Data
When you visit our website or use our services, we collect personal data through the following ways:
1. Information You Provide Directly
We may collect personal data you provide when:
- Creating an account or placing an order
- Contacting us via email or social media
- Signing up for updates or marketing materials
- Participating in events, promotions, or surveys
Providing this information is voluntary, but if withheld, you may not be able to access some website features or services.
2. Information Collected Automatically
We collect data such as your IP address, browser type, and website usage patterns using cookies and similar technologies. This helps us analyze website traffic, improve our services, and enhance your user experience.
3. Information from Third Parties
We may receive personal data from trusted partners (e.g., marketing or analytics services) or publicly available sources to verify, enhance, or personalize your experience.
We process personal data only:
- To fulfil a contract with you
- Based on legitimate interests not overridden by your rights
- In accordance with legal obligations
- With your consent
Refusal to provide data may limit access to some services or features.
If a Disruptive Smiles customer has entered your data, please contact them directly for inquiries.
How We Use Your Data
We use your personal data to:
- Operate our website and fulfil orders
- Communicate with you about purchases, support, updates, and offers
- Provide customer service and technical support
- Monitor and improve website performance
- Prevent fraud and ensure fair use of our platform
- Deliver targeted marketing and ads, in line with your preferences
- Produce aggregated, anonymized reports and insights
How We Share Your Data
We may share your personal data with:
- Our group companies for operational purposes
- Third-party service providers who support our delivery, operations, or marketing
- Regulators or legal authorities when required by law or for legal defense
- Prospective buyers in the event of a business sale or acquisition
- Others, with your explicit consent
International Data Transfers
If your data is transferred outside the UK or EEA, we ensure protection using approved mechanisms such as:
- Standard Contractual Clauses
- Transfers to countries with adequate data protection
- Partner compliance with recognized safeguards
Security
We employ appropriate technical and organizational safeguards to protect your personal data from unauthorized access, loss, or misuse.
Data Retention
We retain your data only for as long as necessary for business or legal purposes, after which it is securely deleted or anonymized.
Your Rights
You have the right to:
- Access and correct your personal data
- Request deletion or restrict processing
- Object to processing for direct marketing
- Withdraw consent at any time
To exercise these rights or raise concerns, email us at info@disruptivesmiles.com. You also have the right to contact the UK Information Commissioner’s Office (ICO) with complaints.
Contacting Us
For questions about this policy or how your data is handled, email us at info@disruptivesmiles.com.
Cookie Policy
What Are Cookies?
Cookies are small text files stored on your device when you visit our site. We use both session and persistent cookies, and may also use web beacons and similar tracking technologies.
Why We Use Cookies?
Cookies help us:
- Operate and secure our site
- Analyze visitor behavior to improve performance
- Remember your preferences and settings
- Deliver relevant marketing
Managing Cookies
Most browsers allow you to manage or disable cookies through settings. Please note that disabling cookies may affect your site experience.